Activation

Activation

What is Sports Promotion?

Nick Lawson - August 9, 2022

Activation

Using Digital Scratch-Off Games In Sports To Increase Sponsorship Revenue

Nick Lawson - June 1, 2022

Activation

The Difference Between Sports Sponsorship and Advertising

Nick Lawson - May 1, 2022

Activation

Fans see over 3,000 sponsorship ads on game day. Here’s why that is a problem.

Nick Lawson - February 3, 2022

Why Sports Sponsors LOVE Digital Contests

Why video is, & will continue to be, massively valuable in sponsorship.

The Biggest Competitor to Sports & Event Sponsorship is Paid Social Ads. Here’s Why.

Why fan segmentation in sports sponsorship is so important

Making sure your digital partnership assets pencil out for your team

Insights from chatting with a 17 y/o sports fan on media, ticketing, & sponsorship

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