Activation

Why video is, & will continue to be, massively valuable in sponsorship.

The Biggest Competitor to Sports & Event Sponsorship is Paid Social Ads. Here’s Why.

Why fan segmentation in sports sponsorship is so important

Making sure your digital partnership assets pencil out for your team

Insights from chatting with a 17 y/o sports fan on media, ticketing, & sponsorship

One Tweak Can Increase Your Team’s YouTube Reach (And Why It Matters In Sponsorship)