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2023 Sports Sponsorship Predictions

What a year that we are headed into with sports sponsorship. The struggles from a pandemic that shut down our business and games seem to be finally fading off, getting us back to full stadiums of fans to introduce our brand sponsors. But what will 2023 bring? Can we really know? No, but it is…

Sports Sponsorship 2023 New Year Resolutions

It’s a new year in sports sponsorship. The history of New Year’s Resolutions dates back almost 4,000 years to the ancient Babylonians. In their 12-day celebration for a new year, they would project forward what they hoped to achieve in the new year. That is all to say, we as humans have been promising ourselves…

The Art To Upsell In Sports Sponsorship

The best thing about a full client list is we have customers that have believed the pitch and spent dollars on your assets. It shouldn’t take much to upsell your current sponsorship clients in sports. They get it. They are onboard. Now you’re in year two, and you’re looking to open more revenue from your…

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